Hello! I’m Mads.
Fractional Digital Growth Lead.
Fractional Digital Growth Lead.
Copenhagen / Remote
I work with marketing teams when growth starts to feel fragmented - and help bring structure, direction, and clarity to how things actually work.
Based wherever it’s warm, usually running early, always online by 9.
I work with marketing teams when growth starts to feel fragmented - and help bring structure, direction, and clarity to how things actually work.
I work with marketing teams when growth starts to feel fragmented - and help bring structure, direction, and clarity to how things actually work.
Cases
Packages
Partnership (Brands doing $100K–$1M/month)
€12.500 setup fee + profit share
Mentorship (Brands doing $10K–$100K/month)
€7.500 for 3 months
The Growth Lab (Brands doing $0-10K/month)
from €29/ressource
Partnership (Brands doing $100K–$1M/month)
€12.500 setup fee + profit share
Mentorship (Brands doing $10K–$100K/month)
€7.500 for 3 months
The Growth Lab (Brands doing $0-10K/month)
from €29/ressource
Partnership (Brands doing $100K–$1M/month)
€12.500 setup fee + profit share
Mentorship (Brands doing $10K–$100K/month)
€7.500 for 3 months
The Growth Lab (Brands doing $0-10K/month)
from €29/ressource
Testimonials
Working with Mads gave me so much clarity. As someone new to eCommerce and paid ads, I was overwhelmed. He broke everything down, explained what actually matters, and helped me see the bigger picture.

Sarah Alsady
Founder @ Zenelle
Working with Mads gave me so much clarity. As someone new to eCommerce and paid ads, I was overwhelmed. He broke everything down, explained what actually matters, and helped me see the bigger picture.

Sarah Alsady
Founder @ Zenelle
Working with Mads gave me so much clarity. As someone new to eCommerce and paid ads, I was overwhelmed. He broke everything down, explained what actually matters, and helped me see the bigger picture.

Sarah Alsady
Founder @ Zenelle
Mads is one of those people who just makes things simpler. He helped us rethink our paid media and how we structure offers without losing the brand vibe. Easy to work with, no drama, and he actually gets what matters — results that don’t hurt the brand long-term. He’s been a big part of how we’ve grown.

Velua Frost
Copenhagen Cartel
Mads is one of those people who just makes things simpler. He helped us rethink our paid media and how we structure offers without losing the brand vibe. Easy to work with, no drama, and he actually gets what matters — results that don’t hurt the brand long-term. He’s been a big part of how we’ve grown.

Velua Frost
Copenhagen Cartel
Mads is one of those people who just makes things simpler. He helped us rethink our paid media and how we structure offers without losing the brand vibe. Easy to work with, no drama, and he actually gets what matters — results that don’t hurt the brand long-term. He’s been a big part of how we’ve grown.

Velua Frost
Copenhagen Cartel
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Blog
April 18, 2025
Quiet Has Its Place

April 18, 2025
Quiet Has Its Place

January 23, 2025
Boredom Kills Progress

January 23, 2025
Boredom Kills Progress

July 10, 2024
Time Isn't Real

July 10, 2024
Time Isn't Real

March 15, 2024
Most Ad Accounts Look Smarter Than They Are

March 15, 2024
Most Ad Accounts Look Smarter Than They Are

You can reach me here.
If your marketing feels unclear or harder than it should be, feel free to get in touch.
If it sounds relevant, I’ll reply.
You can reach me here.
If your marketing feels unclear or harder than it should be, feel free to get in touch.
If it sounds relevant, I’ll reply.
You can reach me here.
If your marketing feels unclear or harder than it should be, feel free to get in touch.
If it sounds relevant, I’ll reply.

